Gaurav Bhatnagar
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Abstract lecture hall with a chart on the board and rows of seats, representing a guest session in front of a class

Also Available

Guest Faculty / Coaching

Get real-world marketing practice brought into your classroom or program.

Most guest lectures on marketing come from someone who read the case study. This one comes from someone who ran the budget.

I taught a digital marketing cohort to MBA students at a leading business school across the 2018-19 and 2019-20 batches. What I brought wasn't a textbook framework. It was the same budget-and-accountability lens I was using with real clients at the time, translated into a classroom.

Most guest sessions default to case studies from ten years ago or frameworks with no P&L attached. I teach from what I'm actually doing: how a campaign gets budgeted, what happens when it underperforms, how you tell a client the number didn't move and what you do next.

How This Works

Here's What This Actually Looks Like

  • Built from live decisions and real numbers, not a slide deck of decade-old case studies.
  • Scoped to what the program needs: a single session, a short module, or a full-cohort engagement.
  • The same budget-and-accountability lens used with real clients, translated for a classroom.
  • Real talk on what happens when a campaign underperforms, not just the wins.

Good fit if:

your program wants a working marketer's view of digital marketing and GTM, not just an academic one.

Not a fit if:

you're looking for a pure theory or framework lecture. I teach from what's actually happened, not from a syllabus.

Frequently Asked

FAQs: Guest Faculty / Coaching

Practical digital marketing and GTM: campaign budgeting, channel strategy, measuring what actually returns revenue, and how to course-correct when a campaign underperforms, the same decisions I make with real clients.
I keep that unnamed by choice, for reasons unrelated to the quality of the work. What I can speak to in detail is the cohort, the curriculum, and the outcomes.
Both, depending on what the program needs. I've run single guest sessions and full-cohort engagements across two academic years.
No. MBA cohorts are where I've taught so far, but the same session format works for executive education, corporate training programs, and industry workshops.
Most guest sessions default to case studies from a decade ago or frameworks with no P&L attached. I teach from what I'm actually doing right now: real budgets, real numbers, real mistakes.
It depends on the format and the institution. Happy to discuss on a call rather than quote a flat rate that doesn't fit every setting.
See General FAQs

Worth Knowing

“Companies that invest in coaching report a median return of 700%, seven times what they put in.”

Source: ICF Global Coaching Client Study, commissioned from PwC, 2009

Get In Touch

Book a Free Discovery Call

Thirty minutes, no pitch.

Pick a slot that works for you. You'll get a confirmation with the Google Meet link straight away.

Book a Free Discovery Call

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Prefer to Write First?

higaurav@gauravbhattnagar.com

Gaurav Bhatnagar

higaurav@gauravbhattnagar.com

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